More About Christine Benton
With roots as a journalist and more than 20 years of experience, Christine has partnered with Fortune 500 brands to build modern corporate newsrooms that serve as the canonical source of truth for large language models. She helps editorial teams and executives translate their expertise into the fact-checked, data-driven storytelling that AI answer engines actively seek and cite. Her team’s recent relaunch of the Ford corporate newsroom drove unprecedented readership, earning more subscribers in eight months than in the previous eight years. It was also recognized as a finalist for the 2026 PRWeek Awards, the 2026 AdWeek Automotive Industry Awards and the 2026 North America SABRE Awards, where it won in its category.
A passionate teacher and mentor, Christine is dedicated to building future-proofed communicators. She regularly leads Burson’s internal and client-facing “AI as a Creative Tool” and “Concise Writing” bootcamps, teaching writers how to use AI as a collaborative partner rather than a crutch. An accomplished writer herself, Christine’s ghostwritten executive bylines have appeared in outlets such as CNN.com, Fast Company, TechCrunch and the World Economic Forum.