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Burson Poland

Burson is a global leader in integrated communications with an established position in the Polish market. We provide our clients with strategic counsel in public relations and public affairs, as well as excellent knowledge of key industries and trends.

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OUR SERVICES

Corporate communication
  • Communication strategies
  • Communication audit
  • Consulting
  • Building expert positions
  • ESG
  • M&A communication
Public Affairs
  • Political mapping
  • Stakeholder relations
  • Legislative analyses
  • Advocacy strategies
  • Social dialogue
Crisis communication
  • Crisis management
  • Reputation rebuilding
  • Prevention through identification of potential future crises
  • Crisis management training
Change communication
  • Mapping and analysis of stakeholders
  • Identification and management of reputational risk change
  • Development of change communication strategies
  • Developing change narratives
  • Change communication training for leaders
Employer branding
  • Building a consistent visual identity
  • Organization of recruitment events
  • Developing content marketing strategies
  • Implementation of advertising campaigns
  • Preparation of social media presence strategies
Customer communications
  • Communications strategy
  • Product communications & special projects
  • Media relations building strategy
  • Press office management
  • Event organization
  • Education and information campaigns
  • Model for working with influencers and brand ambassadors
Digital & Social Media
  • Developing digital strategies
  • Social media audit
  • Selection of appropriate communication channels
  • Creating engaging content and managing profiles on social media platforms
  • Building an engaged community
  • Creating and managing advertising campaigns on social media
  • Influencer marketing
Warsaw Creative Studio
  • Designing key visuals for marketing campaigns
  • Developing graphics for social media
  • Preparing of materials for print
  • Creating 2D animations
  • Photography and post-production
Contact us for more information

More than 50 consultants in Poland and 6,000 employees worldwide combine knowledge, creativity and experience to best understand our clients' needs, protect their reputations and add value to their businesses. Using advanced analytics and new technologies, we give brands, companies and organisations a competitive edge in an ever-changing world. We have received numerous awards for our work in Poland and abroad.

OUR EXPERTISE

Technology sector

We empower technology companies to build a strong market presence through strategic communication and excellent stakeholder relations. We help explain complex technological concepts and highlight the benefits of innovation. We protect the reputation and credibility of our clients in a dynamically changing landscape.


For more information, contact: Michał Piątkiewicz

Energy and industrials

We provide specialist communications consulting to the energy and industrial sectors. Working with leading media and journalists, we bring our clients' perspectives to the table. We also foster dialogue with opinion leaders, regulators and local communities.

For more information, contact: Tomasz Gołębiewski

Financial sector and capital market

We provide comprehensive communications services to financial institutions and capital markets firms, combining industry expertise with PR experience. We help banks, fintechs, payment institutions and asset trading firms (including digital) build trust with customers, business partners and regulators.

For more information, contact: Magdalena Załubska-Król

Healthcare

We support medical and pharmaceutical companies in their dialogue with patients, the medical community and healthcare stakeholders. We help them develop information campaigns, communicate new medical treatments and manage crisis situations.

For more information, contact: Alicja Lewandowska-Wolińska

Defense and security

We advise on strategic communications in the defense, aviation and security sectors. We support in relations with public administrations, the building of an expert position and the communication of projects of strategic importance.

For more information, contact: Jarosław Sutarzewicz

Retail and e-commerce

We help companies in retail and e-commerce sectors build strong brands and communicate effectively with consumers. We support them with reputation management, media and influencer relations, crisis management and multi-channel campaigns.

For more information, contact: Monika Podsiadło-Glińska

WPP and Burson

Burson is part of WPP, the world's largest group connecting companies in the advertising, PR, and marketing industry. For over 50 years, WPP has been continuously setting standards in the creative industry, relying on the talent of more than 100,000 employees, global presence, and depth of capabilities in research, data, and technology. WPP's innovative approach to communication, use of artificial intelligence, and educational programs help us deliver solutions that are transformative and build lasting relationships between our clients and consumers. At the International Festival of Creativity in Cannes, WPP was awarded the Creative Company of the Year 2024.

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